Ecommerce bookkeeping

Ecommerce bookkeeping for Shopify and Amazon brands. Payouts that finally reconcile.

We match every payout to its sales, fees and refunds, track your stock and landed cost properly, and lodge BAS with GST on imports handled. A fixed monthly fee, priced in 60 seconds.

ShopifyAmazonA2XXeroUnleashedCin7
Xero Silver PartnerRegistered BAS Agent
No. 26365740
★★★★★
5.0 on Google Google
Ecommerce price calculator1 of 7
Where do you sell?
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Sound familiar?

Ecommerce books break in the same six places

Generalist bookkeepers code a Shopify payout as one lump of income and move on. That's where margins, GST and cash go missing.

01

Payouts never match sales

Fees, refunds, chargebacks and reserves come out before the money lands, so the bank never agrees with Shopify.

We fix it: every payout split into sales, fees and refunds via A2X.
02

Amazon settlements are a black box

One lump sum every fortnight, covering hundreds of orders, FBA fees, ads and returns.

We fix it: settlements posted line by line, so you see what Amazon really costs.
03

Revenue is clear, margin isn't

You know what you sold. You don't know what you made on each product or channel.

We fix it: COGS posted by channel, so gross margin is real.
04

Landed cost is missing

Freight, duty and FX sit in overheads, so products look more profitable than they are.

We fix it: landed cost built into stock and COGS.
05

GST on imports is a guess

Deferred GST, import declarations and overseas suppliers make BAS messy.

We fix it: BAS lodged with GST on imports handled every period.
06

Inventory and Xero disagree

Unleashed or Cin7 says one stock value, Xero says another.

We fix it: inventory system linked and reconciled to Xero each month.
The payout problem

Why your Shopify payout never matches your sales

A month of sales goes through several hands before it hits your bank. If those deductions aren't split out, your income, expenses and GST are all wrong.

  • 1

    Split every payout

    A2X breaks each Shopify, Amazon and PayPal payout into sales, fees, refunds and GST.

  • 2

    Match it to the bank

    Each payout clears against the exact deposit, including money still in transit.

  • 3

    Report it properly

    Fees land as expenses, refunds reduce sales, and your BAS reflects what actually happened.

One month on ShopifyIllustrative
Gross sales$48,200
Refunds−$2,140
Shopify fees−$1,310
Afterpay fees−$620
Chargebacks−$180
Still in transit−$3,950
Paid to your bank$40,000
Code that $40,000 as "sales" and you've understated revenue by $8,200, missed $2,110 of fees, and your GST is out.
Your stack, joined up

Sales, stock and suppliers flowing into one set of books

We set up and look after the connections, then review the numbers by hand every month.

Where you sell

Shopify Payments, Afterpay
Amazon AU, US, FBA
eBay, Catch, Kogan
Wholesale Invoices

Settled and coded

A2X Payouts split
Xero Reviewed by Equilo
Unleashed or Cin7 Stock, COGS
Dext and Pulsify Supplier bills

What you get

Reconciled books Every month
BAS lodged GST on imports
Payroll and super STP
Bills ready to pay You just approve
What's included

Everything an online brand needs, in one monthly fee

Payout reconciliation

Shopify, Amazon, eBay, PayPal, Afterpay and Stripe matched to the bank.

A2X setup and mapping

Configured properly from day one, or reviewed and fixed if it's already running.

Stock, COGS and landed cost

Freight, duty and FX included, with your inventory system reconciled to Xero.

BAS, including GST on imports

Lodged by a Registered BAS Agent, with the Deferred GST scheme handled.

Supplier bills and AP

One inbox for every bill, coded and pushed to Xero ready for you to approve and pay.

Payroll, super and STP

Warehouse, CS and office staff paid on time, with super and STP done for you.

Multi-currency

Wise, Airwallex, OFX and USD Amazon payouts reconciled at the right rates.

Weekly reconciliations

Payouts and bank accounts reconciled every week, with your P&L and balance sheet closed every month.

Onboarding and clean-up

Included, with no setup fee. We tidy prior months so you start from clean numbers.

Case study

A Sydney furniture brand that stopped checking its bookkeeper

Shopify, Unleashed and overseas suppliers. The founder had a bookkeeper but was still finding and fixing reconciliation errors himself.

"A bookkeeper should never be another thing the founder has to check."
Pat Cemal, Co-founder, Equilo
ShopifyUnleashedDextPulsifyXeroDeferred GST
What changed
  • One inbox for every supplier bill, coded and pushed to Xero ready to pay.
  • Shopify, Unleashed and Xero connected, so reconciliations match.
  • Monthly BAS lodged with deferred GST on imports handled.
  • A written client playbook, so instructions are given once.
Read the case study
Who you'll work with

The founders do your books. No account managers in between.

Equilo is run by its two co-founders. You deal with them directly, from the first call to every monthly close.

Patrick Cemal

Patrick Cemal

Co-Founder and Managing Partner

Runs the finance function end to end. Eight years in EY's Business Consulting practice and Macquarie Group's Treasury and Investment Banking divisions before Equilo.

Jono Herman

Jono Herman

Co-Founder and Client Principal

Leads client relationships. Runs his own business too, so he knows what founders need from their numbers.

Same-day responsesReconciliations every week
Why we cost less

Half the price of a traditional firm, without cutting corners

  • No account-manager layer. You deal with the people doing the work, so there's no one in the middle to pay for.
  • Automation does the data entry. A2X, Dext and Pulsify capture and code your transactions, and we review them before they reach Xero.
  • Fixed scope, fixed fee. No hourly billing and no surprise invoices at BAS time.
  • Built for ecommerce. We already know Shopify, Amazon and A2X, so we're not learning on your time.
Switching is easy

From your current setup to clean books in three steps

1

Quick call

We look at your channels, stock and current setup, then confirm your fixed monthly fee.

2

Access and clean-up

You give us access to Xero and your sales channels. We set up A2X, connect your tools and tidy prior months, with no setup fee.

3

Your first monthly close

Reconciliations done every week, books closed monthly and BAS lodged on time. Then it just runs.

No lock-in contracts. You stay because it works, not because you're stuck.

Compare

Ecommerce specialist vs generalist

EquiloGeneralist bookkeeperTypical Sydney firm
Payouts✓Split into sales, fees and refunds✕Coded as one lump of incomeOften, at extra cost
A2X✓Setup and mapping included✕Rarely usedBilled as a project
Landed cost and COGS✓Freight, duty and FX included✕Left in overheadsAt year end
GST on imports✓Every BASHit and miss✓
Inventory systems✓Unleashed and Cin7 reconciled✕Sometimes
Pricing✓Fixed monthly, from $500HourlyAbout 2x, plus extras
FAQ

Ecommerce bookkeeping questions

Something else? Email team@equilobookkeeping.com.au

Do you work with Shopify and Amazon sellers?

Yes, they're most of our ecommerce clients. We also work with eBay, Catch, Kogan, Etsy, TikTok Shop, WooCommerce and wholesale accounts, on their own or together.

Do I need A2X?

For most brands doing more than a few hundred orders a month, yes. A2X splits each payout into sales, fees and refunds so Xero matches your bank. We set it up and map it as part of onboarding. The A2X subscription itself is paid to A2X.

Can you handle GST on imported stock?

Yes. We record GST on imports from your import declarations, including the Deferred GST scheme, and include it in every BAS we lodge as a Registered BAS Agent.

Do you work with Unleashed or Cin7?

Yes. We link your inventory system to Xero and reconcile stock value and COGS every month, so the two agree.

What if my books are behind or messy?

Onboarding and clean-up are included, with no setup fee. We'll tell you upfront if a large backlog needs separate scoping.

Do you do tax returns?

No. We're bookkeepers and BAS agents. We keep your books accurate and lodge BAS, and we work alongside your accountant for tax returns and year-end.

How quickly will you get back to me?

Same day. You deal with the founders directly, and we reconcile your accounts every week, so questions get answered while they still matter.

Is there a lock-in contract?

No. It's a fixed monthly fee with no lock-in contract. You stay because it works.

Who will actually do my books?

Our co-founders, Patrick Cemal and Jono Herman. You deal with them directly, with no account managers in between.

How accurate is the calculator?

It uses the same pricing we quote from. We confirm the final fixed fee after a short call, and it usually lands inside the range shown.

Get started

Clean books for your online brand,
at a fixed monthly price

See your price in 60 seconds, or book a quick call and we'll look at your setup together.

Know your monthly number in 60 seconds.

Fixed monthly fee for bookkeeping, BAS and payroll. Weekly reconciliations, same-day replies, no setup fee and no lock-in.

Free, takes 60 seconds, no obligation
© 2026 Equilo Business Partners Pty Ltd, ABN 51 681 000 135 Registered BAS Agent No. 26365740, Xero Silver Partner